


Cowboy Marketing: Branding Lessons from the Open Range
A creative guide to building brands with grit, grace, and story.
Build your brand like a cowboy runs a ranch—true to the land, honest in the work, and consistent through every season.
Cowboy Marketing is a 13-page digital guide that blends Western metaphors with real-world strategy for small businesses, solo creatives, and brand builders who value story over trends. Inside you’ll find lessons on carving your niche, building a brand you can manage, showing up with clarity, and integrating AI without losing your voice.
Whether you're just starting out or ready to scale, this guide will help you brand with grit, grace, and gumption.
What’s Inside:
5 metaphor-driven branding chapters
Beautiful, photo-rich design
Actionable lessons for building a lasting brand
AI strategy insights for modern entrepreneurs
QR code to connect directly with Markus Van Meter
A creative guide to building brands with grit, grace, and story.
Build your brand like a cowboy runs a ranch—true to the land, honest in the work, and consistent through every season.
Cowboy Marketing is a 13-page digital guide that blends Western metaphors with real-world strategy for small businesses, solo creatives, and brand builders who value story over trends. Inside you’ll find lessons on carving your niche, building a brand you can manage, showing up with clarity, and integrating AI without losing your voice.
Whether you're just starting out or ready to scale, this guide will help you brand with grit, grace, and gumption.
What’s Inside:
5 metaphor-driven branding chapters
Beautiful, photo-rich design
Actionable lessons for building a lasting brand
AI strategy insights for modern entrepreneurs
QR code to connect directly with Markus Van Meter